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Displaying Matches 1 thru 7 of 7 Found.  

How to Avoid Loss-Producing Gobbledygook When Writing an Ad
Gary North

Useless words that convey no information are standard in most corporate ads and press releases. Here are two dozen of them. Avoid them. Here's how.... keep reading

Getting Your Basic Idea Across With Humor, Yet Making an Accurate Assessment
Gary North

An international company ran these ads in Great Britain. I don't think Americans are ready.... keep reading

Direct Mail Products and Offers: How to Test Them Inexpensiverly and Then Make Them Pay for Years to Come
Bob Bly

This master of direct mail gives 8 rules of success. I have used variations of several of them. They work... keep reading

How to Alienate Buyers, Hurt Your Reputation, and Lose Money in Order to Avoid Upgrading Archaic Technology. (Don't Do This.)
Gary North

This man shot himself in the foot because he failed to understand digital marketing. He sells on the Web, and he is 8 years behind the curve.... keep reading

What We Can Learn from These FedEx Ads
Gary North

This was part of a series. It made a point.... keep reading

Ron Paul's Presidential Campaign as a Marketing Model
Gary North

This creative ebook, which is free, offers Ron Paul's campaign as a case study in marketing. This is a good "how-to" guide.... keep reading

Displaying Matches 1 thru 7 of 7 Found  

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