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Displaying Matches 1 thru 4 of 4 Found.
The "New Coke" Lesson: The Compulsion to Upgrade Can Produce a Marketing Disaster. Consider Vista and (Maybe) Evernote 3.
Microsoft shot itself in the foot with Vista. That decision is making Steve Jobs even richer. Evernote is now imitating Microsoft. Why?... keep reading
PC vs. Mac: The Vista Collection
These ads are the only ads I stop and watch as I race through the ads with my digital recorder.... keep reading
How to Kill a Sale of a Good Product: A Classic Study of Non-Marketing. Don't Imitate It.
Here is a good product aimed at marketers whose marketing violated the rules of marketing.... keep reading
Voice Mail Is Sales Maul. Don't Use It. Here Is a Classic Example.
This should be obvious. It isn't.... keep reading
Displaying Matches 1 thru 4 of 4 Found