Reality Check continued

An amusing TV ad did not actually sell more cars. Most amusing ads don't sell more products.... keep reading

From 1946 to 2000, the average American home got larger. This has now begun to reverse. Older people are choosing smaller homes for retirement. This will create re-sale problems for expensive homes when the regional housing bubbles burst.... keep reading

There is one almost universal marketing mistake that small businesses make that the Big Boys don't make. Even when you know it's a mistake, you will make it unless you self-consciously take steps to overcome it.... keep reading

For those of you who are not ready to buy gold futures, here is a way to get the high leverage that the futures market provides, but with no risk of a margin call.... keep reading

Gresham's law says "Bad money drives out good money." Good money is long gone today. But it will come back some day. That money is gold.... keep reading

What I learned from Akio Morita, the man who made Sony. If you follow his lead, you will maintain a major advantage in your career.... keep reading

There are lots of useful free programs on the web. Here are a few of them that I have used or that my subscribers have used.... keep reading

Diets rarely work. This offers a great investment opportunity -- as close to a sure thing as it gets. I have adopted a diet that I can stick to that has let me lose 30 lbs from my highest weight, or 20 lbs from my more common weight. It's boring. It's not burdensome.... keep reading

A would-be martyr escapes death. Again.... keep reading

With wealth comes responsibility, Jesus said (Luke 12:47-48). Billionaires know how to make money. They don't know how to give it away. (Bill Gates seems to be an exception, thanks to Mrs. Gates.) So, the responsibility piles up. Who will inherit?... keep reading

Most inventors lose money. They invest everything the own in their invention, but nobody wants to buy one. Good intentions mean nothing. Great dreams mean nothing. Marketing is 80% of success, and success is rare. Here are some solutions.... keep reading

Today, some families pay 45% of their disposable income for housing. Taxes are rising. Heating oil is rising. A recession will force them into bankruptcy. They have indebted their productivity for 30 years. This is madness. It is serfdom.... keep reading

You should do your best to remain content in your present situation. When you have a better opportunity, take it. But discontent is not a good starting point for a career change. Here's why.... keep reading

Bob Hope was a star when he made a discovery that changed his career and made him a super-star and one of the richest men on earth. It took him less than two hours to realize what he had discovered. This positioned him to become America's leading entertainer.... keep reading

I warned about the falling rate of personal thrift in this 2003 report. In the summer of 2005, the personal savings rate in America fell to zero. It was almost 9% in 1981. Asians are buying up our future income, month by month.... keep reading

The 16th Amendment was never legally ratified in 1913. The government lied when it announced that it had been ratified. In the first year of collection, 1914, the top rate was 7%. Of those few people who paid income taxes, most of them paid 1%.... keep reading