Business Start-Up continued

Enthusiasm is not enough. You need a plan.... keep reading

An announcement of guaranteed failure: "I know my business. I don't need to master advertising."... keep reading

If you have seven traits, you should start a side business. If you don't have them, work for someone who does.... keep reading

Statistically, this was a miracle: one in a million, the physician said. Today, he sells worms by the pound. They are expensive. My wife just bought five pounds.... keep reading

This is rarely understood. Once you know, you will have a permanent edge.... keep reading

Turn lemons into lemonade, and charge for the lemonade.... keep reading

Entrepreneurship is rare. I am amazed at how rare. I made a man an offer. He turned it down. Would you?... keep reading

A fellow made me an offer I would be crazy to refuse. I have the mine. He has the pick and shovel.... keep reading

I like to give free advice to young people who ask for it. They might actually take it.... keep reading

Risk-reversal works for every business. How does it work here?... keep reading

The Web offers you an opportunity to convert knowledge into money or influence. Maybe both. What's holding you back?... keep reading

A contractor asks how contractors can screen customers in advance.... keep reading

This is getting easier all the time. Google's decision to post 250,000 old books can be put to good use.... keep reading

Making the distinction is basic to running a successful business.... keep reading

Why should anyone believe me? Buyers want a third-party testimony. So, I got one.... keep reading

Business consultant Terry Vavra has got the right idea. Adopt it, adapt it, and profit from it.... keep reading