More Headlines continued

Displaying Matches 301 thru 312 of 382 Found.  FIRSTBACK NEXTLAST

#20: The Correct Use of Direct Mail in Multi-Step Marketing
Gary North

This story comes from a big business that had hit a brick wall: flat sales on an old product. Here is how the newly hired marketing manager solved it.... keep reading

#21: Use Strategic Small Gifts to Build Long-Term Relationships
Gary North

Some things must be done with subtlety. This is one of them.... keep reading

#22: A Crucial Tactic for Getting a Job
Gary North

The simplicity of this tactic is deceptive. Hardly anyone untrained in direct marketing would have thought of it.... keep reading

#23: A Five-Point Program to Get Customers to Buy Something
Gary North

There is no silver bullet. One size doesn't fit all. But this man put together a five-point program to increase sales.... keep reading

#24: You Must Establish Your Reputation As an Expert.
Gary North

This is easier said than done, but here is a way to do it. Well, it's one way that was made illegal. But it's worth reading anyway.... keep reading

#25: How to Get Your Direct-Mail Letter Opened
Gary North

All that great ad copy will fall flat if the recipient doesn't oipen the envelope (a great reason for a postcard). Here's a unique solution.... keep reading

#26: A Great Thing About E-Mail Is That You Can Track the Results

It's not just that e-mail is cheap. It's also that you can track your results. You can then revise your strategy and content.... keep reading

#27: The Pulling Power of the Lowly Postcard
Gary North

Mailing a poscard is cheap compared with mailing a letter. Furthermore, it will probably get read -- no envelope to open.... keep reading

#28: Customers Are Willing to Give Disguised Referrals
Gary North

When your customers are hesitant to provide you with referrals, he's a way to get around their resistance.... keep reading

#29: Make a Big Promise That You Are Uniquely Able to Fulfill.
Gary North

First, you must identify the service that you are uniquely able to provide. Ask the following 8 questions. Then get them answered.... keep reading

#30: Why Non-Competing Firms Should Share Customers
Gary North

Here is the story of the young owner of a niche business: gymnastics. Guess what local business proved to be his bonanza.... keep reading

#31: If You Don't Have an In-House Mailing List, You Are Missing the Boat
Gary North

It is incredible how many businesses have no in-house e-mail list. This gives you an opportunity to get ahead and stay ahead.... keep reading

Displaying Matches 301 thru 312 of 382 Found FIRSTBACK NEXTLAST

Advanced Search