Business Start-Up continued

"He who fails to plan, plans to fail." It's true. A business start-up that does not rest on a business plan is a high-risk venture. Here is a simple outline of what your plan needs.... keep reading

Should you set up one site with multiple subdomains? Or should yet set up a separate site for each topic?... keep reading

Envy is a deal-killer. It is universal. It affects politics. It also affects business. Deal with it in advance when designing offers.... keep reading

How many hours per year does the average American or Canadian work? Find out here. Then think about the competition. Find that out here, too.... keep reading

I did this in May, 1974. I still publish it. That decision changed my life. Today, it is far easier to do. So, of course, the market is far more crowded. But if you have something important to say, it's time to start.... keep reading

I have found a very clever site that offers great assistance to anyone developing his or her unique selling proposition. This exercise could give you a real head start.... keep reading

For every major step in your life, except marriage, you need an exit strategy. Very few people have one for the major aspects of their lives, including investing. They are at great risk needlessly.... keep reading

You would think this would be obvious, but obvious things rarely are. So, I offer this as a reminder.... keep reading

Here is another example of utter business stupidity. Avoid this practice at all costs.... keep reading

It is amazing how little this equipment costs. I spent $80,000 1980 dollars to buy what you can get for under $2,000 today. It just keeps getting better, which is why I keep updating this page.... keep reading

You have to budget your money in business. Budgeting time is less rigorous because you have more slack. But the problems are the same: Not enough time at zero price. Here are solutions.... keep reading

Here is a lesson I learned this morning on how NOT to promote your service.... keep reading

If you can spot a new source of demand, you can get very rich. This man did with an $85,000 loan from his father.... keep reading

A customer visits once. A client keeps coming back for more. Here is an example of a marketing tactic that has stuck with me for over half a century.... keep reading

This is for the motivated 4% who are ready to take action. Meanwhile, 96% can dream: "One of these days, my ship will come in."... keep reading

These mistakes should be obvious. They aren't. I see too many earnest salesmen and businessmen violate them.... keep reading